Search Engine Optimisation is the process improving your website and domain to reach the largest number of potential customers as they search the internet.
Getting Search Engine Optimisation right means that, on searching for terms related to what you‘re selling, your website will appear in the first few ‘organic‘ search results on Google.
Google sells a lot of advertising on its search results pages – it’s where they make their money. But the organic results appear below the paid adverts and to the left of the page. Unlike adverts which cost money and only appear if the advertiser is prepared to ‘bid‘ for there presence there, once your results are there, they are there for free and will stay there until a competitor comes up with a page more relevant to the users’ searches.
Research shows that organic search results are more trusted by users. The paid adverts are more prominent but the organic results get the clicks and the subsequent site visits.
Content is king. Google can only sell that advertising space if lots of people come looking for information. Google works hard to identify and promote content that genuinely answers the customer’s request. If you really are selling the best curry in Sheffield and can explain why, then Google is more than likely to show me your site when I search for “best curry sheffield”.
But internet is a busy place, in most markets, competition is fierce and normally just putting good content together isn‘t quite enough That’s where Little Fire Digital SEO services can help.
Most probably, a new website will be indexed and is likely to rank well initially. If the site has been built by Little Fire Digital we will, most likely, have researched keywords and written copy optimised to perform well on search engines.
Most well-made sites perform well at first.
Little Fire Digital offer a suite of packages for Search Engine Optimisation ranging from the basic “ignition” package – tailored specifically to in-house teams who just want guidance and reporting through to the “Fully Developed” package which is a fully serviced SEO suite which is totally hands free and delivered by our expert UK based team.
Affordable SEO Service
Ignition is the entry level SEO package which is suitable for web developers who can handle all elements of technical fixes and best practise, they just need the guidance and reporting from Search Engine Marketing Consultancy specialists who can provide the strategic side of things like a roadmap and compass for in-house teams to implement for themselves.
Maintain Your Content, Stay on Top
After ignition, when building a fire the next challenge is the Growth Stage. This package takes more of a hands-on approach from our side of things which means that we can work either as an extension to, or in partnership with your in house web dev and marketing teams.
Break New Ground
When a fire is at its peak, it reaches a stage of being Fully Developed. This is the most dangerous phase of a fire, and the hottest. At the peak of it’s capabilities as far as combustion goes. We apply the same ethos for our Fully Developed SEO Package which is more or less hands free for the client and everything you need will be carried out by our in house UK based teams.
All prices exclude VAT